
JADE
THE OCELOT
Representing Brazil in its fauna, the ocelot is a wild feline that is threatened with extinction, that’s why we want to draw attention to the preservation of Brazilian fauna. Determined and agile, the ocelot represents the personification of the athlete. The ocelot is not just a mascot, it is a fundamental part of the visual identity of the event as a whole. It represents each athlete who will participate in the 17th WWC.